BL:ND ( blind )

Imagining Greater with Syfy

06.22.09

Take the old SciFi. Plus something unexpected. Add it all up and what do you get? Our Syfy “Equations” campaign of course. As a part of the Syfy launch, Blind created this series of IDs to convey the spirit of the new network. Iconic characters and elements transform and transition the Sci Fi logo to the new Syfy, demonstrating the concept of “Imagine Greater” in unexpected and engaging ways.

Bright House Pops Up

06.05.09

Orlando based Ad Agency, Fry Hammond Barr had returned to Blind with a four-spot campaign for Bright House Networks. The campaign was designed to promote the Bright House “bundle” services of HD digital cable, high-speed internet and digital phone. Our challenge was to depict these bundles in a unique and visually engaging way.

Jelly Represents Blind in UK

06.12.09

We’re pleased to announce that Blind is going international with new representation by Jelly, London. For all UK inquiries or if you want to hear a cool British accent, please contact Barney Richard. Spot o’ tea governor?

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One Path to Follow

05.22.09

In this, the latest installment of the Walgreens Affordable Essentials campaign, we follow a Rube Goldberg-esque chain reaction of household products which create a path leading right to the front door of your neighborhood Walgreens.

Jesse James is a Dead Man

03.13.09

Each week Jesse James is a Dead Man will feature Jesse James preparing for and then taking place in death-defying events, such as competing in the Baja 500 off-road race, speeding at more than 200 mph on a nitro-charged motorcycle or driving a monster truck over a house.

Check out the 30 second launch promo, the original tease promo and some network ID's featuring Jesse attacking the Spike logo here and then tune into Spike on Sunday, May 31st for the premier of the show.

Blind Brings It All Together For Walgreens

06.04.09

Blind executed a fun and elegant four-spot campaign for Walgreens in a recent collaboration with Downtown Partners. Beautifully rendered Walgreens products join together in a variety of settings, forming iconic home and holiday-themed images, while reinforcing Walgreens’ reputation as the place to go for affordable essentials.

Check them out!

We’ve Moved!

05.16.09

It didn’t take long (2.5 years), but we outgrew our space on 1728 Olympic Blvd. and moved all the way across the alley to 1702 Olympic Blvd. Big change! With the increased space, designers and clients will have a little more elbow room to get work done. Expect the same people and work, just not in the same seat. The front entry isn’t operational, but those are minor details right?

Stop by to say hi or if you’re just curious. Please note the new address when coming by to visit or when you’re dropping off a reel or package. When the dust clears, look for new photos of the studio. Here are a few pics of the space (still a work in progress).

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Nip/Tuck

05.02.09

In case you haven’t noticed, we’ve decided to do a little spring cleaning and tidy up the site for a more streamlined look. The goal was to make the site faster and reduce the amount of scrolling needed to view content. A few new sidebar elements have been added as well, including: At Random (from our Archives), Branding Montage, Updated, Popular and Recent Comments.

Be sure to clear your cache from time to time so that you can see the updates.

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Speaking Eng

03.23.09

We’re stoked to welcome Richard Eng to our New York office, where he will serve as Creative Director. ‘Smart, elegant and playful’ are words used to describe Richard’s body of work in commercials and broadcast, which has brought in impressive awards including: IGA, Creativity, BDA, Promax, Telly Awards and The One Show honors.

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Blind and DIRECTV Sculpt a New Way to Watch TV

03.20.09

DIRECTV's In-house creative team approached Blind with a unique opportunity to help develop and conceptualize a series of TV spots to promote DTV's Channel Mix. Their ultimate task…come up with a unique visual metaphor to demonstrate the difference between watching television with and without DIRECTV's Channel Mix.