http://www.blind.com/Workspace/uploads/images/nfl_vendingmach.jpg

NFL on FOX 2007

Finally, football is back! What better way to kick off the season than by putting together this year’s promo package for the NFL on FOX. Creative Director, Tom Koh, directed a refreshing toolkit, running with the concept of a vending machine that’s all about football. Teamed up with the guys from Speedshape, in Venice, Blind tackled a quick-turnaround and ended up with a stunning package for the new season.

WATCH

Vending Machine Promo :30

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http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b02_concept_art_a.jpg

http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b03_shoot.jpg

http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b04_vending_machine_designs.jpg

http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b05_products.jpg

http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b06_cards.jpg

http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b07_footballs.jpg

http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b08_previs_a.jpg

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http://www.blind.com/core/wp-content/uploads/2007/11/fox07_b10_previs_c.jpg

3 Comments

pretty awesome. thanks for the behind the scenes.
rg
July 16, 2008 at 11:07 pm
really nice work ....
Arun Suvarna
March 17, 2009 at 9:31 am
Amazing work....never realised how much goes behind each spot. The small details really matter.
Kabir
July 20, 2009 at 8:33 am

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CLIENT

Agency

Fox Sports

CREDITS

Creative Director

Tom Koh

Executive Producer

David Kleinman

Designers

Vincent Lucido, Mike Zimmerman, Tom Koh, Jason Kim, Rick Spitznass, Ian Rufhauss

3D Animators

Speedshape

Director Of Photography

Christopher Probst

Editor

Chris Halmo

AWARDS

Bronze Telly Award - 2008, Silver Telly Award - 2008