BL:ND : Honda
agency
RPA
creatives
Joe Baratelli, David Smith, Hobart Birmingham, Seth Prandini
producer
Sabrina Shamma
director
Erik Buth
production company
Blind, Inc.
creative director
Erik Buth
executive producer
David Kleinman
post producer
Amy Knerl
designers
Erik Buth, Christine Kim
animators
Maithy Tran, Jason Lowe, Delfino Gamboa, Paul Lee, Gabriel Pulecio
line producer
Chris Palladino
director of photography
Martin Ahlgren
first assistant director
Todd Lent
production designer
Tozar Simich
editor
Chris Halmo
music
Machine Head
software
illustrator, photoshop, maya, c4d, avid, flame

Honda

February 14th, 2007

This spot features three Los Angeles residents who are participating in the Los Angeles City Marathon, which is sponsored each year by Honda. Each character’s world is illustrated in watercolors. The first man’s scene features downtown Los Angeles, Olvera street and an outdoor soccer game. The Hollywood girl features Mann’s Chinese Theater, the Capitol Records building and the famous Hollywood sign. The surfer dude’s vignette features surfers, sun tanners and dolphins near a peer jetting out into the ocean. Finally, all of the characters come together at the end to run the marathon, illustrating the range of diversity of the community of Los Angeles.

Los Angeles Marathon :30




marathon_b1.jpgmarathon_b2.jpgmarathon_b3.jpgmarathon_b4.jpgmarathon_b5.jpgmarathon_b6.jpgmarathon_b7.jpg

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