Costa Rica is home to five percent of the world’s biodiversity, two oceans, friendly locals, and… talking sloths? Yes, at least one talking sloth, which we bring to life in three new videos to promote Costa Rica’s Million Dollar Gift of Happiness campaign.
Created in partnership with Atlanta-based advertising agency 22squared, the trio of Gift of Happiness spots features the laidback spokesanimal kickin’-back in front of iconic Costa Rican scenes – rainforests, mountains, and national landmarks – sharing to the rest of us why Costa Rica is one of the happiest countries in the world.